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10 Oct 2016
Sales and marketing | 4 min read

How Neuroscience and Conversational Intelligence are Driving the Future of B2B Sales

The best jokes are the ones that have a bit of truth at their root. On...

03 Jun 2016

How to Motivate Your Sales Reps for Greater Results Through Customer Understanding

Executives continuously look for clever ways to encourage their sales ...

06 May 2016
Sales and marketing | 2 min read

[Video] Why Inbound Sales? An Interview with Dan Tyre from HubSpot

At the end of April, I spent 2 weeks in Phoenix, Arizona meeting inbou...

21 Apr 2016
Sales and marketing | 4 min read

Sales Rep, This is How You Can Prepare for and Commit Your Customer to the First Sales Meeting

A study by the polytechnic university Haaga-Helia found that sales rep...

14 Apr 2016
Sales and marketing | 2 min read

How to Commit Your Customers to the Sales Meeting and Double the Close Rate

Buying behavior has changed through digitalization. However, compared ...

16 Mar 2016
Sales and marketing | 4 min read

4 Steps for Doubling Your Close Rate with an Interactive Pre-Meeting Survey

Because of digitalization, the sales process has changed. Customers ha...

10 Mar 2016
Sales and marketing | 6 min read

Jacob Simkovich - Personalized Videos: Avoiding Static Shock

  I’m going to begin by making two very confident and somewhat obvious...

By ZEF
03 Mar 2016

How to Generate High Quality Leads

These days sales and marketing have transformed from having been two s...

26 Feb 2016

Interactive Content is the New King

How can you make your content stand out from the mass of blog articles...

25 Feb 2016

Selling is About Attitude - 5 Tips for Getting Better Results

I have often wondered how two sales representatives selling exactly th...

17 Dec 2015
Sales and marketing | 6 min read

Traditional Marketing is Broken

This is what Mikko Seppä said in his speech at the Modern marketing ev...

03 Dec 2015
Sales and marketing | 3 min read

Ville Tolvanen's Interview: Personal Branding Increases the Value of Your Company

Ville Tolvanen, Forbes Top 3 Influential CMO, says that the term "pers...

08 Sep 2015
Sales and marketing | 3 min read

7 Tips for Getting the Best Sales Expertise on to Your Website

Everyone knows how nice it is to do business with a GOOD sales person....

08 Sep 2015
Sales and marketing | 3 min read

10 tips for creating a popular online quiz

Online quizzes are a brilliant tool for viral marketing.  Users enjoy ...

By ZEF
08 Jun 2015
Sales and marketing | 4 min read

How to Spread Your Message in Social Media: 3 Tips for Creating Viral Content

What is the secret to attractive content? Do you need loads of kittens...

By ZEF
27 Aug 2014
Sales and marketing | 5 min read

How to Become an Internet Rockstar: 7 Ways to Creative Online Marketing

Who wouldn’t like to be the new Jimmy Page or Johnny Cash? To play wit...

By ZEF
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